As an indie author, the effort you make to market your eBook is essential, and it’s not something you want to wait for until the last minute. Marketing your eBook should start as soon as your pen hits the paper. It’s also a good tactic to help keep you motivated and writing consistently. By marketing before your eBook is even on the shelves, you have time to grow an audience and generate some excitement.
Blog it Up
If you don’t have a blog already, you definitely should launch one. In your blog, you can discuss your eBook, share excerpts, and obtain feedback from your readers. Use your blog to establish an email list and allow your readers to feel involved in the eBook writing process. Don’t be afraid to ask what your readers are looking for and what they would be interested in.
Pre-Launch Promotions
Promotions are a great way to advertise your eBook. Pick a few book cover designs that you are happy with and allow your audience to vote on their favorite. Run a poll to let readers choose a minor character's name. You can even run a small sweepstakes where the winner will receive a finished copy of your eBook as a prize. All of these methods not only involve your audience but give them something tangible to look forward to.
Create a Social Media Buzz
Take advantage of social media to market your eBook and create excitement before your eBook is published. Use Facebook and Twitter, creating links to a landing page that promotes your eBook, complete with a description of the eBook. If you do use social media heavily, you can always invest in ads on Facebook and Twitter to help market your eBook. Your marketing tactics should begin before your eBook is published, but not of course before you have a concise plan. Marketing early can solicit criticisms that may help you improve your eBook, as well as build excitement before it hits the shelves. You don’t want to have a completed eBook waiting around for someone to read, so give your audience something to talk about.
Your marketing tactics should begin before your eBook is published. If you market your eBook early, you can have an enthusiastic following by the time the eBook is available, which can help increase your sales. As an indie author, the effort you make to market your eBook is essential, and it’s not something you want to wait for until the last minute. Marketing your eBook should start as soon as your pen hits the paper. It’s also a good tactic to help keep you motivated and writing consistently. By marketing before your eBook is even on the shelves, you have time to grow an audience and generate some excitement.
Blog it Up
If you don’t have a blog already, you definitely should launch one. In your blog, you can discuss your eBook, share excerpts, and obtain feedback from your readers. Use your blog to establish an email list and allow your readers to feel involved in the eBook writing process. Don’t be afraid to ask what your readers are looking for and what they would be interested in.
Pre-Launch Promotions
Promotions are a great way to advertise your eBook. Pick a few book cover designs that you are happy with and allow your audience to vote on their favorite. Run a poll to let readers choose a minor character's name. You can even run a small sweepstakes where the winner will receive a finished copy of your eBook as a prize. All of these methods not only involve your audience but give them something tangible to look forward to.
Create a Social Media Buzz
Take advantage of social media to market your eBook and create excitement before your eBook is published. Use Facebook and Twitter, creating links to a landing page that promotes your eBook, complete with a description of the eBook. If you do use social media heavily, you can always invest in ads on Facebook and Twitter to help market your eBook. Your marketing tactics should begin before your eBook is published, but not of course before you have a concise plan. Marketing early can solicit criticisms that may help you improve your eBook, as well as build excitement before it hits the shelves. You don’t want to have a completed eBook waiting around for someone to read, so give your audience something to talk about.
Your marketing tactics should begin before your eBook is published. If you market your eBook early, you can have an enthusiastic following by the time the eBook is available, which can help increase your sales. 