Pinterest is not just a social media platform for recipes and pictures of your favorite fashions. Pinterest is a powerful social network that provides some of the best referrals back to your website; if you are an indie author, those referrals can be linked back to the website on which you sell your eBooks.
To market your eBook on Pinterest, you should create a Pinterest account associated with the Twitter account from which you market your eBook. This could be a Twitter account in your name, in that of the eBook’s title or in a prominent character’s name.
Create a variety of boards to market your eBook on Pinterest. You can have a board with information about the book, a board with information about you as the indie author, a board with information about where to buy the book and even a board about public appearances and virtual appearances you’ll be making to connect with your readers. Additional boards can be created to collect quotes about writing and to share links and images to your favorite indie authors.
One of the best Pinterest pages we’ve seen from an indie author is designed by Kim Scott, a Maine author who publishes digitally and in print. She’s a great example of someone who has learned how to market on Pinterest effectively.
