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The Indie Author Business Plan: A Step-By-Step Outline

By | November 28th, 2016|Categories: Business, Marketing|Tags: , , |

Successful indie authors have one thing in common: they realize that they are not only writers, they are also business owners, marketers, salespeople and much more. The reality is that authors can no longer be [...]

How We Use eBooks To Grow Our Email List and Make Money

By | November 23rd, 2016|Categories: Business, Marketing|Tags: , |

At EditionGuard we use eBooks to not only educate our audience, but also to grow our email list and make money. We truly believe that every business should be creating eBooks and in this post [...]

How Authors Can Use Guest Blogging To Sell More Books

By | November 21st, 2016|Categories: Marketing|Tags: , , |

Have you ever felt envious of how many readers other blogs attract? If so, you aren’t alone. As an author it is normal to imagine how much easier it would be to gain exposure and sell [...]

10 Authors Share The Book Marketing Mistakes Authors Should Avoid

By | November 2nd, 2016|Categories: Marketing, Publishing|Tags: , , |

At EditionGuard we are lucky enough to interact with authors nearly every day. Over the past few years we have seen plenty of mistakes derail the success of authors, but one area stands out more [...]

How To Market Your eCommerce Store On A Budget

By | October 31st, 2016|Categories: Business, Marketing|Tags: , |

Running an ecommerce store on a limited budget can be frustrating. Afterall, if you had a large budget surely you would sell more. This is a misconception far too many people fall for. Having a [...]

7 Reasons Why Every Business Should Create eBooks

By | October 25th, 2016|Categories: Business, eBook Writing, Marketing|Tags: , , |

Attention all business owners. You should be producing eBooks regularly as part of your content marketing strategy. If you aren’t, you are missing out on a massive business opportunity. Let me explain. Over the last [...]

Hey Authors, Social Media Doesn’t Work

By | October 19th, 2016|Categories: Marketing|Tags: , , , |

Social media doesn’t work for authors. At least not how most authors are using it. Hearing that social media doesn’t work might be shocking to you, considering how popular social media is right now. Every [...]

How To Market Your Book With Slideshare

By | October 13th, 2016|Categories: Marketing, Technology|Tags: , , |

Well written books don’t always sell. Well marketed books almost always do. Whether you self-publish or go with a traditional publisher, your success will depend on your ability to market your book. Most authors understand [...]

Self-Publishing A Book: 16 Things Authors Need To Know

By | October 5th, 2016|Categories: Marketing, Publishing|Tags: , , , |

A lot has changed in the past 20 years in terms of publishing a book. The barriers to entry have disappeared, digital publishing is on the rise and more authors are turning to self-publishing. If [...]

Self-Published Authors: How To Find The Perfect Price For Your Book

By | October 3rd, 2016|Categories: Business, Marketing|Tags: , , |

You can improve your book cover, spend more on book marketing or even do a complete rewrite, but usually the easiest way to boost your book sales is to play around with your pricing. Most [...]

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